1.1 - Storytelling

Storytelling is thousands of years old. Why has it endured, why is it still an important part of most cultures and why is it such an important tool in business?

In this video I look at why storytelling is one of the most potent devices in our tool bag.

The Million Pound Story (Coached Version)

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Introduction

Part 1 - The Hero and Where He's Stuck

Part 2 - Enter The Mentor

Part 3 - The Land of Milk and Honey

Part 4 - Let's write a proposition